the Facebook Ad Sizes You Need to Know in 2021

the Facebook Ad Sizes You Need to Know in 2021

This manual for Facebook advertisement sizes is refreshed for 2021 and incorporates every one of the new specs, measurements, and document designs for each sort of promotion.

Facebook advertisement sizes change in excess of a Radio City Rockette changes outfit.

From acquainting new advertisement designs with continually refreshing the measurements and specs of existing pictures and recordings, Facebook likes to cause advanced advertisers to remain alert—and in light of current circumstances.

One out of each five computerized advertisement dollars is spent on Facebook. The stage’s around 2 billion month to month clients spend a normal of 53 minutes every day on the site—more than Snapchat (33 minutes) and Instagram (32 minutes).

On the off chance that you need to arrive at eyeballs on the web, Facebook is the spot to do it. That implies they’re continually going to sort out the most ideal route for your promotions to attract clients.

With every one of the progressions however, how are you expected to configuration eye-getting advertisements that will charm clients?

Well now you can, with this convenient cheat sheet!

Chapter by chapter list

Facebook video promotions sizes

Facebook picture advertisements size

Facebook merry go round advertisements size

Facebook assortment advertisements size

More Facebook publicizing assets

Reward: Download a free guide that tells you the best way to get a good deal on your Facebook advertisements. Discover how to arrive at the right clients, bring down your expense per-snap, and that’s just the beginning.

Facebook video advertisements sizes

With regards to video, Facebook has one key suggestion to its promoters: plan for portable first.

Facebook suggests transferring video with square (1:1) or vertical (4:5, 9:16 and 16:9) perspective proportions, to expand similarity on both work area and versatile screens. The stage additionally suggests keeping recordings short (15 seconds or less) and planning recordings that work with and without sound (by empowering subtitles).

For best outcomes, adhere to the accompanying specs for video advertisements:

Facebook channel recordings

GIF of Facebook channel video sizes

Least width: 120 px

Least stature: 120 px

Goal: at any rate 1080 x 1080 px

Video proportion: 4:5

Video record size: 4GB max

Least video length: 1 second

Greatest video length: 241 minutes

For all video promotion types, Facebook suggests transferring the “most noteworthy goal source video accessible without letter or column boxing.” Facebook gives a comprehensive rundown of perspective proportions and highlights accessible for every advertisement type.

Representation of Facebook channel video specs

Use MP4, GIF or MOV design, with a greatest document size of 4GB, and a most extreme length of 241 min.

Facebook moment article recordings

Screen capture of a Facebook Instant Article video

Source: Facebook

Goal: at any rate 1080 x 1080 px

Video proportion: 9:16 to 16:9

Video record size: 4GB max

Least video length: 1 second

Greatest video length: 240 minutes

Facebook in-transfer recordings

Facebook in-transfer video model

Source: Facebook

Goal: at any rate 1080 x 1080 px

Suggested video proportion: 16:9 or 1:1 (however upholds from 9:16 to 9:16)

Video document size: 4GB max

Least video length: 5 seconds

Most extreme video length: 10 minutes (cutoff may shift contingent upon objective)

Facebook Marketplace video advertisements

Screen capture of a Facebook Marketplace video promotion

Suggested: Highest goal accessible (in any event 1080 x 1080 px)

Video proportion: 4:5 (yet 9:16 to 16:9 is upheld)

Video document size: 4GB max

Least video length: 1 second

Most extreme video length: 240 minutes

Facebook Stories advertisements

Illustration of a Facebook Stories advertisement

Source: Facebook

Suggested: Highest goal accessible (in any event 1080 x 1080 px)

Video proportion: 9:16 (1.91 to 9:16 upheld)

Video record size: 4GB max

Greatest video length: 2 minutes

Facebook video channels

Illustration of a Facebook video channel promotion

Source: Facebook

Facebook video channels are not quite the same as in-transfer recordings and Facebook recordings you see on your newsfeed. At the point when a client taps on a video in their feed, that video will open up in a player with other video takes care of underneath. These advertisements show up in those video takes care of.

Suggested: Highest goal accessible (in any event 1080 x 1080 px)

Video proportion: 4:5 (16:9 to 9:16 upheld)

Video document size: 4GB max

Least video length: 1 second

Most extreme video length: 240 minutes

Facebook picture advertisements size

Your clients need to perceive what they’re purchasing before they get it.

So in the event that you need to stand out enough to be noticed on Facebook, you need to remember pictures for your promotions, ideally ones that exhibit your item or brand in an interesting, eye-getting way.

However, planning picture advertisements for Facebook can be interesting. Distinctive promotion objections (newsfeed, Messenger, the right segment) and show designs (portable, work area) some of the time call for various advertisement sizes. Facebook’s Ads Manager currently even allows you to transfer various pictures for various presentation configurations, and review the manner in which an advertisement looks before it goes live.

For best outcomes, adhere to the accompanying specs for picture advertisements:

Facebook channel pictures

Illustration of a Facebook picture advertisement

Source: Facebook

Goal: in any event 1080 x 1080 pixels

Least width: 600 pixels

Least tallness: 600 pixels

Angle proportion: 1:91 to 1:1

For all picture advertisements, Facebook suggests that you transfer “the most noteworthy goal picture accessible” in either .JPG or .PNG design, trimmed to an upheld perspective proportion